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Nominated for three Epica Awards and two Eurobest Awards.

Nycoplus, Norway’s leading premium supplement brand, believes in supporting a healthy body throughout life. In Norway, ballet dancers are forced to retire at 41, even though the core ballet audience is the very same 40+ group Nycoplus aims to reach. With Oslo Concert Hall, we reimagined Swan Lake using dancers aged 43 to 74, creating The Grey Swan – a live proof that the body can achieve extraordinary things as we age, when we take proper care of it.